|An innovation model to turn the problem in a solution|
Thursday, 05 January 2012 14:08
An innovation is reaching the expectations for a change demanded by the society regarding the features of a product, service or a whole realm. A radical innovation is going beyond the criteria of expectations and creating new criteria to define what is new. Innovation is not a discrete unit. It is not a one-time success, which was completely unexpected.
It is not the birth of innovation that is worthy; it is the creation of a long-term self-sustaining innovation ecosystem, a platform enabling and maintaining the innovation trends – both in inputs and outputs. This is the key in bridging Europe’s innovation gap – the creation of networked environment of the different stakeholders’ groups, responsible for every fragment in the innovation ecosystem, where innovation receives a new role.
An environment, where innovation is a feature and an asset not only of the R&D departments of multinational companies; of European funding schemes for R&D or a description of the values of research institutes and university departments.
No. We have to look at innovation beyond the R&D paradigm and to break free from all present associations with it. The term has to become a referral for a new measurement instrument, which will identify the reaching of sustainable development goals through smart, and interdependent public-private-social collaboration models and the resulting mechanisms and processes, fostered and developed in a new kind of ecosystem.
It has to be an identifier of the change element in a new type of sustainable model of an ecosystem, having an equal importance and impact for industrial goals, policy-making visions, and social needs. It is easy to identify and measure innovation after it is a fact. With my present vision of an innovation as a tool in a new ecosystem model the aim is to create the prerequisites for this platform where the forecasting, influencing and measurement of trends of change in a long-term perspective is tangible.
However, to identify each and every stakeholders group or in other words, element in this complex interconnected ecosystem we need to simulate with current, past and emerging patterns and examples of innovation cases within different geo-economic realities. As the world’s best practice country of innovation, the USA is a great sampling environment, from where both success cases can be defined, but also processes in relation to stakeholders can be examined and compared to the EU situation. The global initiative for cooperation and networking are a great possibility not only to transfer the American know-how, but also to explore the natural US process of innovation development in the long run to build a model for this new European ecosystem of sustainable innovation.
Taking into account the differences between the two continents, we won’t only solve the European question, but we could also enable a unique EU-USA sustainable innovation collaboration.