Google+ takes over the NFC market PDF Print E-mail

What is NFC? For those of you who haven't yet stumbled upon that abbreviation NFC or Near Field Communication is the successor of the small little barcodes squares – QR codes. These are the codes, which you started seeing on advertisings in internet, on posters on the streets or t-shirts of the so-called geek professionals.

The main usage of the QR codes was the ability to store bigger amount of information than its information storage predecessors. Or as our friends from Wikipedia explain “a QR code (abbreviated from Quick Response code) is a specific matrix barcode (or two-dimensional code) that is readable by dedicated QR barcode readers and camera telephones.

DAA'11: The Creative Alliance of the 21st Century Rights Management PDF Print E-mail

Living in Brussels has certainly its advantages.

One of them was the possibility to be in the heart of the Digital Agenda Assembly (#daa11eu on Twitter) together with thousands of enthusiasts interested in the future of Digital Europe. For all of you who are not interested into the happenings and initiatives of the European Commission, I'd like to point out that the Digital Agenda program is one of the best actions towards the European Web and/or Media innovation in practice. Its idea is to understand how internet changed our perception of Digital and how this reflects to every possible stage of life, industry, personal choice of development, economic change on local, national, pan-European level and much more.

Expect the Unexpected PDF Print E-mail

Dear all. The EC is a creative organ. And I love it. Watch and enjoy!!!!!!!!!!!!!!!!! Especially for everyone in the creative industry :)

Do I need my phone to be smart instead of me? PDF Print E-mail


The Future of Internet week, held on 16-19 May 2011 in Budapest, Hungary on behalf of the EC, was one of the most intensive ICT events during the first half of the year. Here are few first thoughts from it:

The EC clearly sees the Future of Internet as one of the most important issues of our time. Respectively a large amount of time and energy are being dedicated to the first R&D sector or the more scientific approach towards innovation and second to the policy-making initiatives like.

Technology for the people PDF Print E-mail

Working in the technology field means responsibility. Not just because that you are capable of creating a killing machine or the latest iPad but because you are drawing the lines of the path, which the next generation will do its best to rub off.

Why rub off? Simply because the technological progress as it looks now is so rapid that it doesn't give even a short notice to the representatives of other sectors to understand how much they alone are mutating, evolving or degradating under the influence of technology. Can you imagine your local store for bread to use the latest tablet to show the process making of its products or the best possible combination for their accompanying meals? No. And not because that technology doesn't exist, but because it serves the needs of the sectors, which 1) are aware of its existence 2) can put it in a usage on a larger scale 3) can forsee the opportunities withing the usage of these new tools 4) can afford it and 5) are not afraid that tomorrow this will be outdated technology.


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